Podcast Plan

I will be using Adobe Audition to put together my podcast.

Below is the format which I feel would be most suitable for my podcast. I have devised this plan based upon other existing podcast formats and the module brief requirements.


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10 Seconds Talking Introduction + Intro Music

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3.5 / 4 Minuets of Commentary

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10 Seconds Talking Outro + Intro Music

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Podcast Research

http://tcapologetics.org/apologetics-podcasts/

Definition

"a multimedia digital file made available on the Internet for downloading to a portable media player, computer, etc."  - Google.com

Existing Work
(All podcasts found on www.apple.com/uk/itunes/)

Science Weekly, The Gaurdian
This podcast starts off with five seconds of sound while a voiceover says 'The Guardian', 
there is then a sponsored advert which lasts for fifteen seconds and then it goes straight into 
the podcast. Alok Jha (the presenter for the podcast) firstly introduces himself and his topic
and then delves straight into the main content. He talks about his topic for 45 minuets and includes
interviews with guests and external voice clips. At the end of the podcast Alok Jha says thanks and
goodbye and outro music plays for 10 seconds, the sponsored advert then plays again. 
I would say this podcast is aimed at adults who are interested in extending their knowledge of science, 
the podcast is very informative and packed full of information.

Listen and Play, BBC
This podcast by the BBC is aimed at children and teaches them literacy skills in a fun and engaging way.
The podcast again starts of with a 10 second intro introducing the podcast and subject and then goes straight 
into a song, this podcast includes sound effects and music all throughout to keep it engaging for children.
At the end of this podcast the presenter sings goodbye and music is played for 20 seconds.

Disclosure Minmix, BBC
This is a music podcast by the BBC, this podcast is very short and compact. The introduction music lasts 
for 5 seconds and then goes straight into the DJ introducing the podcast, this lasts around 5 seconds and
the songs are played for around 5 minuets. At the end of the music the DJ then says thanks for downloading
and outro music is played for 4 seconds.

My Research / My Approach

My Research
The research I have conducted primarily talks about how social networking sites (mainly Facebook and Twitter) are effecting our private lives, I found a lot of interesting articles about how peoples lack of concern for their privacy has landed them in trouble and I want to mention a few of these stories within my podcast to make people aware of the consequences of social networking.

I also want to spend some time in my podcast talking about 'The Privacy Bargain' mentioning Cory Doctorow and talking about how social networking sites are selling user data as I feel this fits in nicely with The Privacy Bargain. This is a topic which I found interesting and one which I had never thought about before, therefore I thought it would be good to mention within my podcast to make others aware too.

Target Audience
The primary target of my podcast is teenagers, I feel these are the people who use social networking sites the most, therefore they will be the ones most interested in learning about the subject. I also feel that more and more teenagers are getting concerned about privacy issues and so it will be good for them to understand the issues surrounding these sites and listen to a discussion around the topic.

My Approach / Plan
Within my podcast I have decided to include my research on:

• Statistics
• News articles which will make people think
• The Privacy Bargain / Cory Doctorow
• Facebook selling users Data
• My opinions, as I am an avid social network user

I want to take an informative approach to this podcast, I want to make my audience aware of the issues surrounding social networking and privacy and I want them to understand the consequences, this is why I am going to mention real news stories in my podcast so that it makes my audience realise the seriousness of social networking.

.. More Statistics

http://www.youtube.com/watch?v=xJXOavGwAW8#t=16

The World is Obsessed with Facebook

Statistics

http://i-rank.co.uk/2012/10/15/what-is-google-actually-used-for/

Above are statistics about Google+, Linked-in, Facebook and Twitter. 

One interesting statistic I noticed was, as you can see from the graph above, Facebook by far has the most users, with Google+ next and Twitter closely behind but surprisingly Twitter is the social networking site by far in which users are most likely to share a story.

The Privacy Bargain / Cory Doctorow

The Privacy Bargain

The privacy bargain refers to the deal users make with social networking sites, often sites request personal information such as names, location details in return for a free service.

Below Cory Doctorow gives an interesting talk about the privacy bargain and raises some good points.



http://www.youtube.com/watch?v=2xtsyH4i2Qk

Above is a very insightful video of Cory Doctorow talking about 'The Privacy Bargain'. He talks about how users often undermine their personal information. He quotes that "it’s hard to get worked up about things where the failure and the deed are separated by a long way”. I will definitely be using this quote within my script as I feel it is a very interesting point to make.
 

Pros + Cons of a Private Twitter Account

Below I have written up some pro's and con's of having a private Twitter account.

Pro's

• You can monitor who follows you.
• You don't have to worry about what you tweet as you know exactly who will see the information you post.
• You are free from spam and harrassment.

Con's

• People cannot quote tweet you or re-tweet your tweets.
• It will be difficult to gain followers if you have a private account.
• If you tweet somebody who does not follow you they will not be able to see your tweet.

Personally I choose to have my Twitter account open, this is because I also use my account to publish media work that I have created and I want the public to be able to see this. In reguards to personal tweets I am very careful as to what I tweet and what consequences my tweets could have as I am awear that the general public can view them.

What teenagers think about Facebook's new privacy controls

Another article I found very interesting was 'What teenagers think about Facebook's new privacy controls' by The Guardian (http://www.theguardian.com/technology/2013/oct/25/what-teenagers-think-about-facebooks-new-privacy-controls).

Within this article are a few statistics which I felt important to share.

"91% of the 12-to-17-year-olds it surveyed post photos of themselves, 
91% are happy posting their real name, 
60% their relationship status, 
82% their birthday, 
71% the town where they live and the school they attend, 
53% their email address and 
20% their mobile number."

These percentages suggest that teenagers aren't too concerned about posting information about themselves publicly on Facebook. Interviews with teenagers are also included in the article and the comments they make also point towards the fact that privacy is the least of their concern. It raises the questions as to whether it is right to put young people in charge of their information online?

Facebook Selling Personal Data

www.facebook.com

When trawling through online sources to try and find out Facebook's rules on privacy I came across an article by Dailymail (http://www.dailymail.co.uk/news/article-2212178/New-privacy-row-Facebook-begins-selling-access-users-boost-ailing-profits.html\) claiming that Facebook have been "Allowing companies to trawl through its 900m users looking for email addresses and phone numbers so it can better target adverts". 

This means if a Facebook user recently went on holiday travel companies will be able to target adverts at this user. Tailoring adverts to the user. Sharing private information without the users consent is a clear breech of the Data Protection Act and certainly makes me think about what private information I will be sharing with Facebook in the future.

*Facebook claim that they have since updated their privacy settings and no longer allow third parties to access user information.*

What is Public and what is Private?

Another interesting article I found was on The Guardian (http://www.theguardian.com/technology/2012/jun/09/twitter-privacy-melissa-stetten).

The first part of this article is about how model Melissa Stetten kept a running commentary on twitter about her flight when seated next to Actor Brian Presley. She posted a variety of tweets regarding the behaviour of Brain Presley and her last tweet simply said 'Did I just ruin Brain Preseley's life via Twitter?'. Presley simply commented "I guess in today's age you have to be careful who you say hello to' when he saw the tweets. The second part comments on the 'twitter war' between Ben and Kate Goldsmith, in which both parties took to Twitter to publicly slate the other. Everybody could see these tweets and a lot decided to join in, following the conversation and adding unnecessary comments, making the situation a lot worse.

A quote from the article which I found particularly interesting was "Social media do not simply provide a forum for blabbing, they redraw our ideas of what is and isn't our personal life." I agree with this quote and think that a lot of people divulge information on social networking sites which should just remain private to them, also a lot of people get involved with issues and comment on affairs which isn't anything to do with them just because they can and Twitter gives them that 'freedom of speech'.

Also included in the article was interviews with 'experts' and what they advise when it comes to Twitter and Tweeting. 

Is your doctor spying on your tweets?

Is your doctor spying on your tweets?

http://www.digitaltrends.com

I found this interesting article (http://www.nbcnews.com/health/your-doctor-spying-your-tweets-social-media-raises-medical-privacy-8C11427782) about a psychiatrist questioning whether she should be checking the sobriety claims of liver transplant candidates by looking on their Twitter and other social media sites. This article talks about how they turned down a young man for the liver transplant program because they found photographs of him on twitter bragging about drinking alcohol.

The article states that "you have to remember now that anyone in the doctor’s office or out in the community can look at your social media profile and rat you out." Anybody can access the information you publically post on social networking sites and as this article proves if you're not careful the information you post can have serious consequences.

However it is important to think about whether doctors should be going through their patients personal social networking profiles in the first place? what if another patient was just as bad but their profile was private instead?

Privacy Video

Youtube: http://www.youtube.com/watch?v=hsnr_4ccceY

This video clip was screened in the opening of the 32nd International Conference of Data Protection and Privacy Commissioners "Privacy: Generations"

Brainstorm

Below is a brainstorm I made to help me come up with topics which I could research and explore within my podcast.

Introduction

I have decided on the topic

Privacy in Social Media Contexts

I have chosen to particularly focus on privacy surrounding the social networks
Twitter and Facebook.

www.pr-media-blog.co.uk